Resource type

Playbooks

Step-by-step operating guides for recurring marketing engineering workflows.

Resources

A Practical Guide to Building Agents
Free
OpenAI's plain-language guide to designing agent systems — single versus multi-agent architectures, guardrails, and human-in-the-loop patterns.
- AI agents
- Marketing automation
Building Effective Agents
Free
Anthropic's engineering essay on agent architectures — workflows versus agents, five composable patterns, and why simple beats clever.
- AI agents
Anthropic Cookbook
Open source
Anthropic's open-source recipe collection — runnable notebooks for tool use, retrieval, subagents, and automation patterns.
- AI agents

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